Amazon Sellers Lost in Platform Chaos
Amazon sellers, ranging from beginners to experienced manufacturers, consistently express frustration with the platform's unpredictable nature, lack of reliable information, and the challenges of building a sustainable business. Many seek guidance and mentorship to avoid pitfalls and achieve profitability, while others grapple with fluctuating buy boxes and the need for constant adaptation. The platform's complexity and ever-changing rules create a significant hurdle for sellers.
SOURCES (60)
“Dropshipping is a fulfilment method. I use it in my business. Large retailers do it. It’s mainstream. What you’re probably asking about isn’t ‘dropshipping’, it’s probably the ‘Ali Arbitrage’. Selling widgets you find on AliExpress at a mark up. Thats what I’m critical of as…”
So you would stay away from dropshipping even if you are just starting?
“To quote one of my favorite Team Four Star characters from "Dragonball Z Abridged" Semi Perfect Cell: "WHAT? HOW!?! WHY?!? I HAVE SO MANY QUESTIONS!!!"”
“hey guys, I have a friend selling a dog food locally, I see potential of it being sold well in amazon US, and thinking of giving it a try. What standards does it have to comply with before I'm able to sell it there? Is lab testing required? What would you project minimum budget for testing purposes and all required certs? What could be the legal overheads and reports that are likely to be a bottle neck and what things would I have to keep an eye out for selling packaged dog food in amazon US”
“When you buy a site like this how are you doing inventory or finding stock of the listings on the website? Or is it obvious that you only keep listings you can get stock of and use some ads to drive traffic?”
“The oversell already sounds like the answer. Before buying a big system, I’d figure out which failure is actually costing you most: Shopify/Amazon sync, returns going back into stock, or reorder timing. If one of those keeps causing mistakes, that’s probably the first thing worth paying to fix.”
“Hey guys, I've been importing and selling prefabricated buildings in California for the past three years, but I'm no longer in that business and want to get into Amazon FBA Wholesale. I've found a few wholesale distributors here in the U.S. that offer really good pricing. However, when I try to list their products, almost all of them are branded and require Amazon approval. To get approved, Amazon asks me to upload an invoice showing a minimum purchase of 10 units (or a different qua”
“So what are your best solutions for deadstock? I am looking at a few. - Sell 3-5 units to businesses for a discount using FBM / MCF (pulling existing stock and using Amazon's system to ship it. You can request the carriers that they use so that you have a tracking number to feed back to them. - Amazon liquidation - (Last resort) you only end up clearing 5% or so after fees - Recall order and repackage to increase click through rate, then do a small test run with a newly optimized Amazon ASIN”
“How to start Amazon I am a beginner which academy is best for learning purpose I want to start in UAE but I am confused which academy is best for learning for bus submitted by /u/Realistic-Slide6506 [link] [comments]”
“If you’re looking to sell on Amazon you’re going to need helium 10 or jungle scout, both are similarly priced and there’s a few cheaper options but I’ve never used them so I can’t speak to them. As for h10, you can look it up on YouTube and every youruber making a video on it will have a discount link in their description you can save 10-20% per year using their links. Personally I’m on the $1.2k/ year plan and it gives me all the data I need for running my Amazon fba business. Also the benefit”
“why dropship between the two? seems like so much risk and issues that could arrive. never really understood why someone would buy and amazon to sell on facebook, without running into issues. can you give an example of a product you would do?”
“That's what I'm trying to do. Since I'm just starting out I'm trying to test products through AliExpress but if my suppliers are doing this then I don't know if I can even test through aliexpress”
“I’ve had an Amazon seller account since 2017 and used it mainly for part-time retail arbitrage. I no longer have much time for it and am considering my options. The account has a perfect record, five-star feedback, clean Account Health, and about $40K–$50K in annual revenue over the last few years. It is ungated in Nike, Adidas, Under Armour, Puma, Reebok, Columbia, Hey Dude, Brooks, Diadora, Chaco, Champion, Keen, Lotto, Sorel, and several other brands. What's an honest market value for a b”
“I'm looking for recommendations of companies or agencies that sellers have used to expand to other marketplaces outside of Amazon and Walmart. Currently my one brand will do about $6M in revenue this year solely on Amazon. It's too much work to personally expand outside of Amazon and Walmart, so looking for a company that expand for us on wayfair and other marketplaces. Thanks submitted by /u/PhillyPickles [link] [comments]”
“I'm looking for recommendations of companies or agencies that sellers have used to expand to other marketplaces outside of Amazon and Walmart. Currently my one brand will do about $6M in revenue this year solely on Amazon. It's too much work to personally expand outside of Amazon and Walmart, so looking for a company that expand for us on wayfair and other marketplaces. Thanks submitted by /u/PhillyPickles [link] [comments]”
“Hmm, another person reporting the same issue. So, i guess i have to be careful on the deal structure as well. Thank you so much for the info man.”
“With your skill, there's no need to get involved with inventory and other nonsense, you just need to find another provider for what you sell.”
“I did the same. I ended up overselling while I was working on my seller tools because I neglected my store. Facepalm!”
“You're comparing two numbers that aren't the same species. Your 10% isn't a profit margin - it's a commission on someone else's P&L, where the merchant carries inventory, returns, support, and ad risk. €3k with zero capital at risk is a different (and frankly better) 10% than an e-com owner's 10%, which comes after COGS, refunds, and working capital they fronted personally. So before building a brand to "keep more of each sale," price what you'd be buyin”
“Focus on 1 thing first and master it. I know people who are very successful with Amazon only, and there’s people not doing Amazon at all. Some people do organic, some paid ads. Just master 1 thing first, because all of these methods work. And then the next one”
“I’m trying to improve how I track profitability for Amazon FBA. One thing I underestimated was how different the numbers look after PPC, FBA fees, returns, COGS and storage fees are all included. Sales and ACOS can look okay, but the cash available for reordering inventory can still be much lower than expected. For sellers running PPC, what does your tracking setup look like? Do you use Seller Central, a spreadsheet, Sellerboard, Helium 10, an accountant, or something else? Mainly trying to unde”
“Some people buy it at the salon but not frequently as they want us to wash their dogs lol. The salon is thriving but struggling to launch the product side. I’d love to grow on Amazon”
“they don't officially allow it but plenty of people do it anyway just don't use prime for customer orders”
“the game within the game. someone's already mapped your route and set up a toll booth. cheaper on amazon means they've got better logistics or they're eating the margin you wanted. pivot to something less obvious or bundle it with something they can't copy as easily”
“I’m lining up all the insurance requirements now, but what is their definition of secure storage? I have rooms in my house that can accommodate plenty of packages. Is that sufficient or does it have to be a garage?”
“I been selling on Amazon for the past 7 years, I’ve seen competition get steeper, ads price increase, Chinese sellers flood the market. And naturally I still have people come up to me and ask if Amazon is still worth it? For me personally I think the easy side hustle era of Amazon is over, you have to be smart and tactical to win in today’s market. It’s challenging but still worth it for THE RIGHT PERSON. Was wondering what your thoughts were and if you’d recommend Amazon in 2026 or if you’re co”
“I run a small women's fashion website and I'm trying to figure out how to get my inventory onto these AI shopping platforms. It looks like Rufus might pick things up from around Amazon, but then you get apps like Glance where it seems like they have a custom database of retailers. As a small business I figure I'd be competing against much bigger names. Are they paying for product placement? I've built my business around never making assumptions, so I'm asking the room: has an”
“Similar, but with Claude. I sell vast quantities of dvds and CDs. Fed it my active listings spreadsheet, and had it spit out a list of bundle by genre or artist or actor, and their storage locations.”
“Hey everyone, I'm writing this from India. No big company behind me, no team , just me, trying to figure out how to sell products to the US market and learning the whole export process as I go. GST, IEC codes, shipping, customs — all of it, one Google search and one mistake at a time. Honestly, it's a bit intimidating. There's a lot I don't know, and most guides are written for people who already have a business set up, connections, or capital. I have none of that .just a willing”
“Hey guys, I’ve got a small lot of inventory sitting in FBA that I’m probably not going to keep selling myself, and I’m trying to figure out the cleanest way to move it to another seller. It’s 79 units of a baby/nursery storage product from my own brand. New inventory, not returns/liquidation. Active ASIN, has images/reviews, about 4.2 stars. Retail is around $20. Since I own the brand, I can provide a bill of sale and a limited authorization letter for this specific lot. Ideally I’d like to sell”
“I want to start doing Amazon FBA I want to start selling girls essentials like hair clips and hair ties I want to start small what tips would you give me or advice me ? And what apps should I use to buy or see please! Thank you submitted by /u/OkResult5044 [link] [comments]”
“For me, it was when I realized getting the first sale and getting the second sale are two completely different games. Anyone can have a product that sells for a while. A brand is what makes people come back without you constantly chasing the next winning product. I still think product testing is important, but once you find something that works, I'd rather spend my time improving the customer experience than hunting for the next trend.”
“Just wondering how do you guys ship your FBM orders if you have 100+ orders a month. I found a Canadian shipping service and they only charge $7/package regardless of shipping location. Shipping is through Canada Post Xpresspost. Is it worth it at $7 per package? submitted by /u/No-Unit-47 [link] [comments]”
“The part that clicked for me was 'online gambling with extra tabs open' - that's exactly what it feels like when you're jumping between AliExpress, TikTok Creative Center, and Amazon best sellers without a filter. What changed for me was picking one category I actually use or understand, then checking if real people are complaining about the problem the product solves. If nobody's complaining, there's no demand, no matter how many ads are running.”
“I recently started an Amazon FBA prep service, but I haven't been able to get many clients. Do most Amazon sellers handle prep themselves, or do they usually use a prep center? I'm based in the Vancouver area, and I've even lowered my prices below other local prep centers, but I'm still struggling to find clients. I've been putting a lot of effort into growing the business, so I wanted to ask for some advice and hear about other sellers' experiences. submitted by &#”
“Personally I sell on Amazon first then add to my website 2nd. With that being said, I use Helium 10 for all my product research. It’s about $1k per year but it’s worth every dollar. You can use it to find products worth selling on Amazon and just sell them on your own website, granted what I do is find products then make improvements based off complaints/ reviews from competitors, and that’s only possible if you’re ordering hundreds - thousands of units direct from manufacturers, 99% won’t make”
“I'd assume your other products are also low margin since you sell through Amazon vs. your own site”
“I sell a cat toy as a generic item no brand, it’s something I fell into because it was something I wanted to purchase for my cat that i genuinely couldn’t find anywhere else etc etc. I however do have hundreds of them and while the demand is high enough I feel like I’m restricted SO MUCH by having a personal account and not upgrading to a professional subscription. I can’t do global listings all in one, I can’t change shipping prices to what they actually are, and so many other little OBNOXIOUS”
“I have been having trouble sourcing products besides using ListForge chrome extension, does anyone use any tools that help with eBay? I heard AutoDS is good but not sure which software is best to use. submitted by /u/VinoPrince [link] [comments]”
“Hello everyone, I’m a young entrepreneur and I’d like to sell a product I’ve designed on Amazon. I’m about to place an order for stock, and I have to admit I’m taking quite a financial risk with this move. So I’d really like some advice on how to get started selling on Amazon, along with a few tips on the steps to follow to maximize my chances. Thanks in advance for any replies I receive, I hope this will be useful for everyone who wants to start a business on Amazon, and if I succeed thanks to”
“Just wrapped up my third month on FBA and I've been obsessing over which numbers actually matter versus which ones are just noise. Early on I was fixated on revenue, but that number alone tells you almost nothing about how healthy the business is. Once I dug deeper I started tracking TACOS, net margin after all fees, return rate by ASIN, and inventory turnover rate. Those four together gave me a much clearer picture than topline revenue ever did. A few things caught me off guard. My TACOS lo”
“Amazon USA. I've been doing amazon Private Label for about 6 months. Dietary supplements niche. Looking for advice from an experienced Private Label seller/PPC master on whether this product is worth saving. I started "velocity launch" strategy about 2 weeks ago. Before that I hadn't had any noticeable traction with a lower daily PPC budget. Situation I'm in: Single-keyword targeting(phrase), main one. Dietary supplements niche. Spending $200-350/day, as much as Amazon let”
“I run an eight-figure FBA business (office and school supplies) and was in the cohort moved off credit card payments for ads. Watching the discussion, almost all of it is about lost cash back and airline miles. I think that misses what actually matters. The real hit is to working capital, not rewards. The math as I see it: a credit card gave us ~30 days of float on ad spend. Amazon's payout delay added ~30 more. Stacked, that's roughly 60 days of working capital between spending on ads a”
“So far my primary moat is just going to be quality, price, and the channels to market I use versus the distribution route. Saving 50% on a commodity item is a big one for most shops. I may find other items that go alongside this niche while Im scaling it. Maybe these shops use other parts that would make sense to purchase from one source. I've learned that going into a niche, you can think around a lot of the corners ahead of time, but some corners you never see until you are in the marketpl”
“I’ve been researching the various methods Amazon sellers use to source manufacturers and it’s interesting how choosing a supplier is only part of the equation. Whether it is a sourcing platform, referrals, trade shows or a sourcing agent, it looks like the real challenges usually show up after production has started. For those of you that have been through the process, what was your biggest lesson learned? Was it communication, quality of product, lead times, inspections, MOQs etc? If you had on”
“Hi everyone, I’m brand new to Amazon selling and I could really use some advice from people who have been doing this longer than me. For the past couple of days I’ve spent what feels like countless hours scanning products with SellerAmp, checking Keepa, and searching through different stores. The biggest problem I keep running into is gating. Almost every product I find ends up requiring approval, so I can’t even move forward. I know finding profitable products takes work, and I’m not looking fo”
“Been thinking about this. Bezos didn’t invent books or bookstores. He just saw that the internet made online books selling way more scalable, then used that as the wedge for Amazon. So if he was starting today as a normal middle class founder, with AI being the new big shift, what do you think he would go after? submitted by /u/AdPractical9116 [link] [comments]”
“We do sell on Amazon FBA and MFN, volume is prob a 50/50 split. Unfortunately my boss has since made the decision to go ahead with the ERP project, so I'll be back on the market for a different company sooner or later. 😅 I do think that we needed a proper WMS. Not only for regulatory requirements (need to track lot/expiry since some of it is medical supply) but also since we have multiple warehouse locations, bins etc which Shopify doesn't cover - but an ERP doesn't match our messy”
“Hi everyone, I'm currently living in Sharjah, UAE, and I'm interested in starting an Amazon dropshipping business. I've been researching different business models and would like to understand what's realistically required to get started in the UAE. I have a few questions for those who have experience selling on Amazon in the UAE: What would you say is the minimum realistic budget to start an Amazon dropshipping business? Approximately how much does an e-commerce/trade license cos”
“So I’ve been selling on Amazon for about 7 years now, had plenty accounts some for myself, others for clients that we’ve managed. This account in particular is close to cracking £1M yet everything we get close to the numbers, there’s a hiccup, latest one has been due to stock outages. Wanted to come on here and ask what are some new techniques that you’ve been implementing and had good results with? I’ve heard people integrating a lot of Claude into their Amazon accounts. And specifically are th”
“Hello guys is there any one can help me for product research to start my side hustle on Amazon market ? submitted by /u/bilal-jamie [link] [comments]”
“I've been looking into Amazon FBA recently and have decided it's something I want to do. I've decided to start out with wholesale and then maybe transition to PL later if I'm doing good. Before I start however I want to do some more research for maybe a month or so before I decide to buy inventory. Right now I've decided on a budget of 1-2k. I could go much higher but I'm worried about the risk of losing as it will be my first time. Can any experienced sellers out there g”
“Just another fake Amazon guru, scamming people out of their hard earned money. After doing some digging, she sells the course then doesn’t offer any 1-on-1s to her “students” (they find out after paying $$$). When it coaching was “offered”, her scheduling was always booked to the end of the next year. She had a 3rd party individual, that wasn’t a part of her sales pitch when buying her course, do 1-on-1s. We had to pay additional money for “coaching” sessions. There used to be student led calls,”
