Copywriters Drowning in Client Chaos

“hello everybody, everybody hello i have a question I'm new to Copywriting and digital marketing should i continue or stop, cuz I don't want to waste more time doing things that don't work also I'm a bit scared of ai submitted by /u/Sorry_Night9368 [link] [comments]”

“I mean things like words one client hates, how formal each one wants to sound, what you can and can't promise. Do you use notes, a doc, a prompt you paste, AI memory, or just your head? And the last time you mixed something up between two clients, what happened? curious how people really do it... nothing to sell submitted by /u/anotherversionofmeee [link] [comments]”

“Hey everyone. I'm a content writer with 6 plus years of experience. I mostly do freelancing. I don't have a personal brand or never worked with good brands. My previous clients were from WhatsApp and telegram groups. And I'm tired of negotiating rates and running behind them for payments. Right now I'm planning to start personal branding on Instagram and linkedin and also start cold outreach. But I'm kind of confused. I don't know why. Ofcourse I'm scared and also hav”

“I’m currently writing a product listing for a pendant light. I want to make sure the marketing text strikes the right balance between being descriptive and keeping the buyer's attention. I’ve written both a marketing copy paragraph and a set of feature bullets. Could you give me your honest feedback on whether this flows well, or if it feels too "long-winded"? Marketing Copy submitted by /u/Trick-Eye3530 [link] [comments]”

“I had been into the content writing field before the GPT era .Stopped working for a while and now I feel so overwhelmed and confused. I want to start investing my time in copywriting but often get demotivated because of the ususal rants ' AI is doing it better than humans". Anyone who can steer me to the right direction.I would be really grateful. I know the internet is full of resources but finding the right one seems like finding a needle in a haystack . Looking forward to some of the”

“How to write a compelling copy? Or how to improve my writing persuasion when i have all the necessary data with in-depth research of a product/service? I still find it hard to write a good copy, I have been practicing copies a lot harder lately, but I'm not able to write it or bring myself to write a persuasive copy effectively... I'm open to hear any sort of helpful advices if it's gonna help me, Thanks for that... I just want to keep on improvising my skillsets and make it seem val”

“A month ago, I joined a healthcare brand as a Copywriter, my role was scoped around content and copywriting. Since then, it has expanded to cover end-to-end social media management, shortlisting and negotiating with influencers, scheduling posts, coordinating with freelance video editors, and building out social media pages, on top of my original writing responsibilities. I didn't push back initially since my manager asked for it politely, but the workload has become unsustainable. Freelance”

“I’m really ready to start working on a manuscript. I work full time as a copywriter—it’s a sweet gig, don’t get me wrong—but I feel like I use all my creative brainpower creating quippy ads and subject lines. At the end of the day my brain’s battery percentage is low. Anyone else have lived experience in how to manage this? submitted by /u/Green_Giraffe87 [link] [comments]”

submitted by /u/pushcomestopunch [link] [comments]

“starting without much client work seems like a weird catch-22. you need examples to get clients, but you need clients to create real examples. i’m curious what actually worked for people when they were starting out. spec work, personal projects, rewriting existing ads, volunteering, low-paid jobs or something else? what would you recommend to someone building their first portfolio today? submitted by /u/Embarrassed_Rip_7532 [link] [comments]”

“Hi wordsmiths, I just got contacted by someone needing a freelance copywriter, and they asked me for an hourly rate. I've only ever done work in a salaried position. How do y'all measure the hours a project will take and put a price on it? Thanks <3 submitted by /u/Wonderful-Ball7092 [link] [comments]”

“Hi writers, out of necessity, I recently accepted a corporate copy writing job. Years of horror fiction has resulted in corporate wording bullshit. Anyways, I’m determined to not let this job kill my creativity, or make me any less of an artist. I can’t say what company, but they have essentially given me free range to use their money and fill my office with whatever i need. I’ve already got an office chair, a desk, two monitors, and a computer. If you had unlimited time, space, and money, what”

“YOU HIRED ME TO DO IT FOR YOU. IF YOU KNEW BETTER THEN WHY AM I HERE. I'm a copywriter and I get info from the client before starting (how they want to be positioned, topics they'd like to emphasize/avoid etc) and after I make a very thoughtful piece of content that's ALWAYS paired with pages upon pages of documented case studies and citations that I always use as a means of explaining my "rationale" behind the work, WHILE demonstrating previously successful work made with”

“Something I keep running into with small freelance projects is that jobs with almost no brief force a different kind of decision making. You have to construct the reader, the tone, the goal, and the argument basically from scratch using whatever thin context the client gave you. It's uncomfortable, but the output tends to feel more like a real choice than when you're working inside a detailed spec. The detailed brief jobs are easier to start but harder to own. You're filling in blank”

“Hi I'm a copywriter. Been working for 3.5 years. I have worked with Amazon and many D2C brands so far. But my best project was, helping a street vendor by creating a poster for him. He got 44 sales because of my poster. My question is, why don't I feel the same satisfaction while working with a brand? I know 44 sales and a company making revenue isn't the same but why can't I feel the same dedication for a company? Creative freedom? Hierarchy? How to deal with this? submitt”

“I've been applying for copywriting jobs recently in a few different industries, however should I create a separate portfolio for cannabis copywriting? I only thought maybe this since some companies still are anti- weed. submitted by /u/SparkleTeacup [link] [comments]”

“I work as a copywriter, and when the day is done I'm often so burnt out from writing all day that the last thing I want to do is work on my own writing projects. But these personal projects are important to me and keep my passion for writing alive. Those of you who write for a living, how do you find the motivation to write beyond your forty hours a week? submitted by /u/regularsizedrudy_ [link] [comments]”

“Hey wordsmiths, I need to create a new copy style guide for a brand I've been working with for a few years now. They've had some changes internally, so I'm working with new people with different tastes and need to put a copy style guide together. ISO references, thanks! submitted by /u/Wonderful-Ball7092 [link] [comments]”

“I personally think that I have at least understood the basics of copywriting, and I am going to continue reading and learning. However, I have a few questions and hope someone answers them: Since I am a complete beginner, how can I acquire clients? I am ready to do projects with no payment initially just for the sake of building a work portfolio. Which is the best website to find clients? What are real-life projects like? What information do clients generally give you? What are their expectation”

“Spent the last few months writing B2B copy for a niche healthcareadjacent space and something has been nagging at me. The deep subject matter knowledge feels like a genuine edge. When you actually understand the mechanics of what you're selling, you catch the vague claims, you know which benefits are real versus filler, and you can write specifics that a generalist would have to fake or research for hours. That part is real and I don't want to give it up. But there's a cost I didn&#3”

“Backstory: Since 2019, I've been a copywriter for a franchising firm, a start up for a mobile app that never took off, and I was part of a team for HairClub doing direct response text blast campaigns. In 2023, I made the switch to grant writing because my boss at the time ruined my enthusiasm for marketing. After three years, I want to get back into copywriting, and preferably for an agency so I can write for multiple clients if possible - but I'll take anything I can get. The Issue: The”

“I'm an in-house copywriter gone freelance for the first time. I just picked up my first client. If you're a freelancer, do you have access to the company's LLM to get under the hood of their ICP, messaging structure, tone, style, all that? Or when you onboard a client, are you requesting all that info and using it in your own personal LLM? Just trying to get a pulse about what the common play is right now. Thanks. submitted by /u/thenaturalinquirer [link] [comments]”

“There is this assumption that knowing an industry from the inside gives you an edge when writing for it. And maybe it does at the research stage. But the part nobody talks about is what happens when a client pushes back on something you wrote and you know they are wrong about it. Working in dental part time while also doing marketing work means I run into this constantly. A practice manager will want to soften a claim I wrote because it sounds too direct to them, even when direct is exactly what”

“I’ve been writing copy for a couple months now. LinkedIn content, newsletters, landing pages, ad copy. I want to get better at the craft itself, not the “build your agency” funnel stuff. Problem is every search leads to the same thing. Some guy with a course, $500 to $2000, and the modules are obviously ChatGPT output with a stock photo on top. I paid for one. It was a PDF of prompts and a Notion template. So what did you actually learn from? I don’t mind paying. I mind paying for something a mo”

“Hello I have been practicing DR copywriting for a while now. I would really appreciate feedback on this piece I’ve written. It is a lead magnet landing page. It’s for an imaginary menopause coaching program. In the funnel it comes right after a facebook ad urging people to sign up for a free webinar held by the Menopause coach. Its for people who are about to leave the webinar registration page without signing up. Beyond everything you deem necessary for feedback, i really want to know if i am i”

“Been thinking about this lately because the two feel like completely different muscles. With direct response you live and die by the hook, every word does a specific job, and you can usually tell pretty fast if something isn't working. Brand work feels looser, which some people love, but it makes testing and iteration way harder to justify. What gets me is the headline. In DR you have a clear goal and the metrics tell you something eventually. In brand work the headline has to carry tone, po”

“I've been wanting to become a paid writer as writing is a passion of mine, but it's hard to know where to begin. How do I compile a portfolio? How do I actually start taking customers? It seems overwhelming whenever I think about it for longer than a second, and I would love some advice. ☆ submitted by /u/AutumnWeatherWrites [link] [comments]”

“I’ve been a copywriter for some years (also whilst freelancing with more broad marketing services) but I’ve been honestly very dependant on platforms. They’ve worked fine but I need to get more clients in different ways. So far I’ve been cold emailing other professionals (boutique studios and web designers, mostly) and they’re keen on keeping me in mind for some collaboration or if clients need my services BUT some have also said they don’t usually get any request for copy as it’s done “in-house”

“Copywriters advertising discord clubs submitted by /u/TopPackage2204 [link] [comments]”

“Been thinking about this a lot lately. There's this assumption floating around that good copywriters can write well for any brand, any product, any industry. And technically that's probably true at a craft level. But the output feels different, at least to me. When the product is something I actually find interesting or use myself, the angles come faster, the voice feels less forced, and the whole thing reads less like a job and more like a conversation. When it's a product I find bo”

“Is anyone interested in trying to write copy for my brand? Im not sure what the potential is, but I want to hear what people think. I can DM you info and ideas if interested. Thanks. submitted by /u/CheatCodeWealth [link] [comments]”

“Actually I am planning to learn and practice Copywriting. To make it as a full time career. I don't know how to start and where to start. I did know there are some sub categories in copywriting. I need a suggestion which one is best to start learning and get freelance clients for that. submitted by /u/Sharfaz [link] [comments]”

“I've been a freelance content writer for a while now, but lately, I’ve hit a huge communication bottleneck with a couple of otherwise great clients. They have completely stopped sending structured emails and instead send three to four-minute rambling WhatsApp voice clips detailing project changes and feedback while they're on the move. I appreciate the enthusiasm, but pausing, listening, and manually typing out the actual deliverables from a voice clip takes me twice as long as skimming”

“If you're an experienced writer, you already know that clients very rarely give you anything substantial to include in their content. They might give you a title or a keyword phrase or maybe a content brief. But what you really need is quotable material. For example, if they're a dentist, you need specifics on why they recommend one product over another. For example, Invisalign vs other options. Or why they avoid some filling material and prefer something else. If you can quote the denti”

“Hi all. I freelanced successfully for nigh on 10 years as a copywriter but have spent the last few years in paid employment in a journalism-related field. Recently took a punt on a job I knew I would love,but paid less than what I was previously earning and I took it, reckoning that I could do some freelancing on the side where needed to boost my earnings. So here I am. I know the market is much tougher with the proliferation of AI, but I was wondering if it is still possible to make some part t”

“Hey guys I’m slowly transitioning into creative strategy & e-com copywriting. I’m seeking advice from successful creative strategists and copywriters specialized in performance marketing. What’s your process like to come up and write creatives? What tools do you use for research and writing? Do you think creative strategy and copywriting are still legit or it would be better to learn something else? Thanks so much in advance submitted by /u/zayrone [link] [comments]”

“I know, I know.. the practice of copy comes from actually doing it. But I listen to a lot of audible books while I’m at my FT job to deepen my understanding of the theory of copywriting and marketing before I go home and practice. Just wondering if anybody has any good recommendations I can pop on my list? Mucho appreciado. submitted by /u/Objective-Swing8572 [link] [comments]”

“Hello, I'm currently a copywriter in an advertising agency but want to do some freelance work as well. I have absolutely no idea what to charge though, there are some projects for short video scripts (1-2minutes, some are less) How should I price this? submitted by /u/NoEarth9112 [link] [comments]”

“There are so many free resources out there claiming to teach copywriting, but the quality varies wildly. Some are genuinely useful and others are just thinly veiled sales pitches for paid courses. I've been trying to build a solid foundation without spending a ton of money upfront, and I keep running into the same problem: it's hard to tell what's worth your time until you've already spent it. I've gone through a few YouTube channels, some free email courses, and a handful of”

“There are so many free courses, YouTube channels, PDFs, and swipe files out there that knowing where to start feels impossible. I've been going down a rabbit hole lately trying to build a solid foundation without spending money upfront, and the quality varies wildly. Some resources feel like genuine gold. Others are surfacelevel fluff recycling the same advice about writing benefits not features. For those of you who have been in the game a while, what free resources actually moved the needl”

“I'm writing in the coaching space in case that's relevant. And I don't want anyone saying "Just use Instagram, TikTok or Facebook." I use all those apps but I feel like I spend more time searching for prospects than actually pitching them. submitted by /u/AdHour6321 [link] [comments]”

“It might sound crazy coming from me but EVERY business owner MUST learn how to be a copywriter. Or at LEAST know the basics. I was just talking to a prospect trying to understand his business and extract the information i needed. IT WAS A HELLLLLLLL. You know how hard it is to extract 17 years of data about him and his business when he never journaled in his life? ESPECIALLY if they are busy. I lost a $1,500 client once just because of that. For an ENTIRE week, I was running after her to collect”

“So I have started freelance copywriting and article writing and got my first potential client! it's an independent student run newspaper and I have my interview on second july. I was wondering what I should be quoting. I guess the posts are like 800 to 1000 words and since I won't be using any ai assistance to research and write I want to charge accordingly so what to charge?? I was planning on charging 12 to 15 dollars for 1000 words. Is it less or more or fine? also any interview tips”

“Man, as a copywriter, it always surprises me how people want to just strip away emotions from their copy. Like, I'm serious, right now (especially with the AI slop) everything feels dull and emotionless. No stories at all. No emotions and no being vulnerable and just authentic. I love adding stories in my copy and you know why? Because stories get remembered. You'll always remember that random dude who made a Reddit post sharing that he gave up on being an entrepreneur. (This is me) Ever”

“Putting together some messaging/discovery questions for interviewing stakeholders while I build brand/voice guidelines. The brand is a rather large beauty company for 30-50yo. But in general, what are some high-impact questions you've found helpful when sitting down with them? Such as... Why does this brand exist beyond making money? What do you believe the core needs for the consumer are? What are your hopes for the brands voice? & What would make it unmistakable? ty! submitted by”

“And those are completely different things. Writing copy is a skill. Being a freelance copywriter is a discipline with a different set of skills nobody bothers to teach because they're not glamorous enough to sell a course around. The result, as I see it, is a profession full of talented writers quietly drowning. Not in work, but in everything around the work. The client who agreed to three revisions and is now on seven. The income that was excellent in March and terrifying in May. The rate y”

“"Tools do not replace Men but Men with tools replace Men" I think that's enough, Btw only 1 year experience... submitted by /u/Suspicious-Low-2234 [link] [comments]”

“"Tools do not replace Men but Men with tools replace Men" I think that's enough, Btw only 1 year experience... submitted by /u/Suspicious-Low-2234 [link] [comments]”